Gibson Foundation launch events to benefit flood relief

Posted 13 May 2010 in Guitar Heroics, Industry Insights

Gibson Guitar and its philanthropic division, the Gibson Foundation, have announced a series of programs to help aid the victims of the recent Nashville floods that devastated the city and surrounding areas. Thousands of people have been left homeless and without the basic necessities of everyday life. The Gibson Foundation, based in Nashville, will spearhead an initiative working with landmark venues and businesses throughout the city including the Nashville Convention and Visitors Bureau Visitors Center, Gibson Café, and Diana’s Sweet Shoppe. Gibson Guitar case banks created from actual Gibson guitar cases will be placed in local establishments for patrons to make a donation through June 18 when the initiative will culminate in a final push to raise funds through a special event, “Night Out for Nashville” – An Evening for Music City Flood Relief.

Participating Clubs and venues around the city will host simultaneous music events with all donations made to the guitar case banks going directly to the Gibson Foundation Flood Relief Programs. The Nashville Convention and Visitors Bureau is supporting the effort and will be helping to spread the word on where donations are being accepted, along with having a guitar case bank set up at their downtown Visitor Center. 100% of all proceeds will benefit the flood victims in Nashville and surrounding areas.

Austin, Texas, home of Gibson Guitar Austin, has also pledged its support with special events being planned with a host of celebrity musicians. Gibson Guitar case banks will be set up in area establishments throughout Austin during the Memorial Day weekend, again with 100% of the donations collected going for flood relief.

Landmark venues across Austin, including Antone’s Home of the Blues in downtown Austin and Maggie Mae’s on 6th Street are participating. At select locations, each donation of $20 or more will automatically enter the patron into a sweepstakes to win an exclusive Gibson or Epiphone guitar. The Austin Convention and Visitors Bureau has volunteered to help spread the word through social media and several local marketing company resources.

For more information on Gibson Austin’s support of the Nashville Flood Relief programs, go to www.twitter/com/gibsonaustin.

For more information on “Night Out for Nashville” go to www.gibson.com. Details and updates will be posted regularly each week.

Gibson Foundation has also launched a series of Public Service Announcements by such popular Gibson and Epiphone artists such as Slash, Zakk Wylde, Peter Frampton, Luke Bryan, Keb’ Mo’, Heart, Sammy Hagar, Corey Taylor, JT Hodges, Honor Society, Rev Theory, Gloriana, Paulie Z, Billy Morrison, Ray Benson, Austin City Limit’s Terry Lickona, Jonathan Singleton and others. The Jonas Brothers, a signature Gibson band known for their sold-out tours and No. 1 hits, have also been asking their Twitter followers to support Gibson Foundation’s request for donations. All PSAs have been donated by the artists and are currently available for viewing at the www.gibsonfoundation.org site. Gibson Foundation will also place the series in a viral campaign via YouTube in an effort to bring attention to the current need for donations for Flood Relief.

For more information on Gibson Foundation’s ongoing efforts with Flood Relief please go to www.gibson.com or www.gibsonfoundation.org.

Source: http://www.gibson.com/



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